The bakery industry is verypopular in urban part of India. Around 60% of production takes place in theunorganized sector. There are around 2 mn unorganized bakeries in the country,comprising small bakery units, cottage and household type manufacturing.
Bakery products are part ofthe processed food category. They include cake, pastries, biscuits, bread,breakfast cereals, and other products. Bread and bakery products, more broadly,remain a popular and convenient mealtime solution for many Britons, driven bytheir cheap, highly efficient and multipurpose nature. The growing per-capitaconsumption trends of bakery products indicates the untapped growth potentialin the global bakery products industry. The market potential is huge in theemerging markets; wherein, consumer demand is increasing for packaged products,as a result of the influence of Western culture and also for itsconvenience. The total market size ofthe bakery products is expected to reach USD 530 billion by 2021, at a 4.5%CAGR during the forecast period.
The Indianconfectionery market includes sugar-boiled confectionery, hard-boiled candies,toffees and other sugar-based candies. Sugar boiled confectionery haspenetrated an estimated 17% of the households only, suggesting a largepotential for growth. Considering the 25% penetration in the urban market, theconfectionery industry could hope to be in for more promising future. Confectioneryproducts can be classified into three segments: Chocolate, Sugar Confectionery,and Gum. These items are popular among all age groups. In addition, the sale ofconfectionery products is independent of seasons or occasions. Packaging is anessential part of confectionery goods to preserve their quality, texture, andtaste before they reach the end-customers.