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Market Research Report on Milk Processing & Dairy Products in India (Butter, Yogurt, UHT Milk, Cheese, Ice Cream, Ghee & Other Products) ( ) ( )

Author NPCS Team ISBN 9789381039496
Code ENI276 Format Paperback
Price: Rs 25000   25000 + Tax @ 18.00 % US$ 600   600
Published 2014
Publisher NIIR PROJECT CONSULTANCY SERVICES  
Usually Ships within 4 days

Market Research Report on Milk Processing &Dairy Products in India (Butter, Yogurt, UHT Milk, Cheese, Ice Cream, Ghee & Other Products) Market Prospects, Present Scenario, Growth Drivers, Demand-Supply Statistics, Industry Size, Sector Outlook, Analysis & Forecasts upto 2017

If you find yourself bewildered by innumerable variants of cheese, flavored yogurts, ice creams or UHT milk, in an expansive section of a modern retail store, then assume that you have hit the much evolved dairy section. Gone are the days when shopping of dairy products just meant choosing between plain curd or Cottage Cheese or basic sandwich spread, today dairy products have outdone their first forms and evolved into much urbanized and modern consumer centric products. To establish a better understanding of market potential of the evolved dairy products in India, Niir Project Consultancy Services has released a new study titled ‘Market Research Report on Milk Processing & Dairy Products in India (Butter, Yogurt, UHT Milk, Cheese, Ice Cream, Ghee & Other Products)- Market Prospects, Present Scenario, Growth Drivers, Demand-Supply Statistics, Industry Size, Sector Outlook, Analysis & Forecasts upto 2017’. The report identifies the current& future market prospects of dairy products, the value drivers that will trigger the growth, opportunities & challenges faced by the sector coupled with government initiatives and porters 5 forces analysis of the industry. It helps you classify dairy industry on the basis of its business attractiveness and investment potential which can prove to be a vital link in prudent business decision making. The report provides a comprehensive analysis of the dairy products sector along with the financial details of dairy products companies.
It begins by a brief on global dairy sector and then proceeds to discuss the Indian scenario of dairy industry in detail. It discusses the present scenario, structure and classification of the industry while defining the scope of the report. The sector has moved away from large consumption of milk in unprocessed and fluid form to higher intake of processed dairy products. The known factors for such rising preference for processed dairy products include growing disposable incomes, urbanization, spiraling trend of modern retail and growing acceptability of processed products. The report analyzes the above mentioned factors in growth drivers section supported by graphical representation and forecasts of data points. Growing population of middle class households pose immense opportunities for a host of consumer industries; dairy being one of them. With higher incomes in their pockets and growing western influence on their taste buds, Indian middle class is well equipped to experiment with new products which will have a domino effect on the consumption of dairy products. Also, growing health consciousness among Indian population, low per capita consumption of various dairy products and rising food expenditure will provide ample opportunities for dairy players to seize. Further the report discusses various impediments faced by the dairy players while operating in the industry. 
The report in its entirety can prove to be an indispensible tool for assessing the market potential of dairy products in India. It analyzes the demand supply situation in the industry from different angles to enable better understanding of the topic. Demand for dairy products in India is captured by determining the demand for various dairy products as well as total exports. Similarly supply side is taken into account by assessing the production of milk in the country and population of milch animals, the production of various dairy products and lastly by scrutinizing the capital expenditure projects announced in the industry. Moving forward, the report analyzes the attractiveness of the sector by evaluating the status of porters 5 forces prevalent in the industry. Any sector is said to be most attractive when the 5 forces are at their weakest and the report explicates the forces methodically to simplify the analysis. It also lists various initiatives undertaken by the Indian government to assist dairy industry as a whole.
Lastly to give a fair view of the competition in the industry, the report shares information about players operating in the dairy sector. It gives business profiles of key players like Amul, Parag Milk Foods Ltd, Kwality Ltd and Mother Dairy Fruit & Vegetable Ltd. The next segment provides complete financial details of dairy players in the countrylike address of registered office, director’s name and financial comparison covering balance sheet, profit & loss account and several financial ratios of the players. The report ends with a promising outlook of the sector.
Indian dairy industry has been at the forefront with impressive growth rates and immense potential for an effervescent future abetted by rising demand for value added dairy products in the country. Fluid milk market in India has reached a saturation point and the growing acceptance of value added dairy products has brought winds of change for the industry. The Indian market has witnessed a spur in the demand of value added dairy products like cheese, yogurt, packaged milk and probiotic drinks which has invigorated the growth in overall dairy industry.Rising western influence on Indian food habits, rising concerns about quality of dairy products, health consciousness and spiraling disposable incomes of consumers have resulted in higher demand for value added dairy products in India. Gauging the high demand potential in dairy products industry, a host of international and domestic players have set their foot in the Indian dairy domain. The share of milk processed in total milk produced has shown a healthy rise in the last 3-4 years. We anticipate the quantity of milk processed to cross 107 million tonnes by 2017 from ~66 million tonnes in 2013. Also we expect Indian dairy market to touch INR 6971 billion levels by 2017.

Reasons for Buying this Report:
• This research report helps you get a detail picture of the industry by providing overview of the industry along with the market definition, structure and its classification
• The report provides in-depth market analysis covering major growth driving factors for the industry and opportunities & challenges prevalent
• This report helps to understand the present status of the industry by elucidating a comprehensive porter 5 force analysis and scrutiny of the demand – supply situation 
• Report provides analysis and in-depth financial comparison of major players/competitors 
• The report provides forecasts of key parameters which helps to anticipate the industry performance

Our Approach:
• Our research reports broadly cover Indian markets, present analysis, outlook and forecast for a period of five years.
• The market forecasts are developed on the basis of secondary research and are cross-validated through interactions with the industry players 
• We use reliable sources of information and databases.   And information from such sources is processed by us and included in the report

Table of Contents
1 OVERVIEW
1.1 The Global Dairy Industry
1.2 Indian Dairy Industry
1.2.1 Structure
1.2.2 Classification
2 GROWTH DRIVERS
2.1 Rising Acceptance of Value Added Products
2.1.1 Frozen Yogurt
2.1.2 Cheese
2.1.3 Premium Ice Creams
2.2 The Urbanized Indian
2.3 Surge in Organized Food Retail
2.4 Rising Incomes
3 OPPORTUNITIES & CHALLENGES
3.1 Opportunities
3.1.1 Low Per Capita Consumption
3.1.2 Growing Health Awareness
3.1.3 Rising Middle Class
3.1.4 Rising Dairy Expenditure
3.2 Challenges
3.2.1 Weak Supply Chain Infrastructure
3.2.2 Fragmented Milk Production
3.2.3 Rising Competition
4 REGULATIONS & INITIATIVES
4.1 Initiatives
4.2 Regulations
4.3 Excise/Custom Duty
5 DEMAND-SUPPLY SCENARIO
5.1 Demand Analysis
5.1.1 Cheese
5.1.2 Dairy Whiteners/Creamers
5.1.3 Ice Creams
5.1.4 Exports
5.2 Supply Analysis
5.2.1 Milk & Milch Animals
5.2.2 Dairy Products
5.2.3 Capex
6 PORTER’S 5 FORCE ANALYSIS
6.1 Bargaining Power of Buyers
6.2 Bargaining Power of Suppliers
6.3 Threat of Substitutes
6.4 Rivalry among Existing Players
6.5 Threat of New Entrants
7 KEY PLAYERS
7.1 Key Player Profiles
7.1.1 Amul
7.1.2 Mother Dairy
7.1.3 Parag Milk Foods Pvt Ltd
7.1.4 Kwality Ltd
7.2 Peer Group Financials
7.2.1 Contact Information
7.2.1.1 Registered Office Address
7.2.1.2 Director’s Name
7.2.2 Key Financials
7.2.2.1 Plant Location
7.2.2.2 Product Capacity & Sales
7.2.2.3 Raw Material Consumption
7.2.3 Financial Comparison
7.2.3.1 Assets
7.2.3.2 Liabilities
7.2.3.3 Structure of Assets & Liabilities
7.2.3.4 Growth in Assets & Liabilities
7.2.3.5 Income & Expenditure
7.2.3.6 Growth in Income & Expenditure
7.2.3.7 Cash Flow
7.2.3.8 Liquidity Ratios
7.2.3.9 Profitability Ratios
7.2.3.10Return Ratios
7.2.3.11Working Capital & Turnover Ratios
8 INDUSTRY SIZE & OUTLOOK
9 ABOUT NPCS
10 DISCLAIMER

List of Figures & Tables
Figure 1 World's Cow Milk Production (2010-12, In Million Tonnes)
Figure 2 Indian Dairy Industry- Structure
Figure 3 Indian Dairy Industry- Classification
Figure 4 Indian Population- Rural & Urban (In Crores)
Figure 5 Population of India (2008-17, In Millions)
Figure 6 India's Annual Per Capita Income (2008-14, In INR)
Figure 7 Per Capita Consumption of Cheese in India and Other Countries (In Kgs)
Figure 8 Per Capita Consumption of Butter in India & Other Countries (In Kgs)
Figure 9 Per Capita Consumption of Ice-Cream in India & Other Countries (In Litres)
Figure 10 Per Capita Consumption of Skimmed Milk Powder in India & Other Countries (In Kgs)
Figure 11 Indian Middle Class Population (Current-2026)
Figure 12 Share of Dairy in Total Household Expenditure (In Percentage)
Figure 13 Indian Cheese Industry- Market Size (2007-17, In INR Billions)
Figure 14 Demand for Dairy Whiteners & Creamers in India (2007-17, In Thousand Tonnes)
Figure 15 Demand for Ice-Creams in India (2007-17, In Million Tonnes)
Figure 16 Exports of Dairy Products from India (2011-13)
Figure 17 Milk Production in India (FY09-17, In Million Tonnes)
Figure 18 Livestock Population in India (In Millions, 1997-2007)
Figure 19 Production of Butter & Ghee in India (2011-17, In Million Tonnes)
Figure 20 Production of Butter & Ghee by Selected Producers (2009-11, In Tonnes)
Figure 21 Production of Milk Powder & Condensed Milk by Selected Producers (2009-11, In Tonnes)
Figure 22 Production of Infant Milk Foods by Selected Producers (2009-12, In Tonnes)
Figure 23 Kwality Ltd- Shareholding Pattern (%, Mar 2014)
Figure 24 Indian Dairy Industry- Market Size (2010-17, In INR Billions)
Figure 25 Quantity of Milk Processed in India (2010-17, In Million Tonnes)

Table 1 International Yogurt Brands in India- Launch Year
Table 2 International Cheese Brands in India
Table 3 International Ice Cream Brands in India- Launch Year
Table 4 Presence of Key Food Retailers in India- Total Stores
Table 5 Excise and Customs Duty Rates for Dairy Products (2013-14)
Table 6 Production of Butter & Ghee by Selected Producers (2009-11)
Table 7 Production of Milk Powder & Condensed Milk by Selected Producers (2009-11)
Table 8 Production of Infant Milk Foods by Selected Producers (2009-12)
Table 9 Upcoming Projects in Dairy Industry
Table 10 Bargaining Power of Buyers
Table 11 Bargaining Power of Suppliers
Table 12 Threat of Substitutes
Table 13 Rivalry among Existing Players
Table 14 Threat of New Entrants

1              OVERVIEW

 

Indian dairy industry has been at the forefront with impressive growth rates and immense potential for an effervescent future. The industry has evolved completely with the focus drifting from basic fluid milk and clarified butter & ghee to more advanced value added products like cheese, ice cream and, the more modern, yogurt.

This report aims at simplifying your research to a single step by providing the requisite information handy. It uncovers the industry from various parts like value driver’s, growth inhibitors, demand-supply scenario, porters 5 force analysis and other vital statistics.  

Firstly let’s have a succinct view of the global scenario of the dairy industry.

 

1.1          The Global Dairy Industry

 

The global dairy industry is composed of a multitude of countries with unique production practices and inimitable consumer markets. The global dairy industry revenues are estimated at ~ USD 300 million in 2011 and are anticipated to cross USD 375 million by 2016.

 

Figure 1 World's Cow Milk Production (2010-12, In Million Tonnes)

 

World total cow milk production stood at 620 million tonnes in 2012, of which US was a major contributor with nearly 15% of the total share.

 

1.2          Indian Dairy Industry

 

Indian dairy industry holds an inimitable space in the country for its high employment potential and for ensuring the availability of nutritious yet affordable food for India’s vast population. India is the largest producer as well as largest consumer of milk in the world. It contributes ~17% to the world milk production and consumes almost whole of its milk production by itself.

The tag of largest milk producer was not always in India’s kitty. From being milk impoverished nation to the top producer has been an arduous and almost miraculous climb. Such unprecedented rise is docketed to Operation Flood and the historic dairy cooperative movement. During the pre-independence period dairy cooperative movement was limited to a few pockets of Kolkata, Chennai, Bengaluru and Gujarat. But post the independence Government took great initiative in setting up new Dairy Co-operatives in many parts of the country and The National Dairy Development Board (NDDB) was set up to take the lead.

The Operation Flood Programme was undertaken after the National Dairy Development Board had been formed in 1965. The programme was aimed at bringing the shortage of milk supply in the four Metropolitan cities of Kolkata, Mumbai, Chennai and Delhi into agreement with the abundance of milk production in adjoining villages of the cities.

The industry has been retorting positively to the changes in the consumer preferences towards value added products and has been growing at a steady rate.

1.2.1      Structure

 

In India, only 20% of the milk production takes place in the organized sector while the rest is contributed by the unorganized segment of the industry.

The chart below discusses the structure of Indian dairy industry.

Figure 2 Indian Dairy Industry- Structure

 

 

 

 

 

 

 

1.2.2      Classification

 

Figure 3 Indian Dairy Industry- Classification

 

 

 

                       Scope of the report

 

ABOUT NPCS

 

NIIR PROJECT CONSULTANCY SERVICES (NPCS) is a reliable name in the industrial world for offering integrated technical consultancy services. NPCS is manned by engineers, planners, specialists, financial experts, economic analysts and design specialists with extensive experience in the related industries.

Our various services are: Detailed Project Report,  Business Plan for Manufacturing Plant, Start-up Ideas, Business Ideas for Entrepreneurs, Start up Business Opportunities, entrepreneurship projects, Successful Business Plan, Industry Trends, Market Research, Manufacturing Process, Machinery, Raw Materials, project report, Cost and Revenue, Pre-feasibility study for Profitable Manufacturing Business, Project Identification, Project Feasibility and Market Study, Identification of Profitable Industrial Project Opportunities, Business Opportunities, Investment Opportunities for Most Profitable Business in India, Manufacturing Business Ideas, Preparation of Project Profile, Pre-Investment and Pre-Feasibility Study, Market Research Study, Preparation of Techno-Economic Feasibility Report, Identification and Section of Plant, Process, Equipment, General Guidance, Startup Help, Technical and Commercial Counseling for setting up new industrial project and Most Profitable Small Scale Business.

NPCS also publishes varies process technology, technical, reference, self employment and startup books, directory, business and industry database, bankable detailed project report, market research report on various industries, small scale industry and profit making business. Besides being used by manufacturers, industrialists and entrepreneurs, our publications are also used by professionals including project engineers, information services bureau, consultants and project consultancy firms as one of the input in their research.

Our Detailed Project report aims at providing all the critical data required by any entrepreneur vying to venture into Project. While expanding a current business or while venturing into new business, entrepreneurs are often faced with the dilemma of zeroing in on a suitable product/line.

 


And before diversifying/venturing into any product, wish to study the following aspects of the identified product:


• Good Present/Future Demand
• Export-Import Market Potential
• Raw Material & Manpower Availability
• Project Costs and Payback Period


We at NPCS, through our reliable expertise in the project consultancy and market research field, Provides exhaustive information about the project, which satisfies all the above mentioned requirements and has high growth potential in the markets. And through our report we aim to help you make sound and informed business decision.

 

The report contains all the data which will help an entrepreneur find answers to questions like:

• Why I should invest in this project?
• What will drive the growth of the product?
• What are the costs involved?
• What will be the market potential?


The report first focuses on enhancing the basic knowledge of the entrepreneur about the main product, by elucidating details like product definition, its uses and applications, industry segmentation as well as an overall overview of the industry sector in India. The report then helps an entrepreneur identify the target customer group of its product. It further helps in making sound investment decision by listing and then elaborating on factors that will contribute to the growth of product consumption in India and also talks about the foreign trade of the product along with the list of top importing and top exporting countries. Report includes graphical representation and forecasts of key data discussed in the above mentioned segment. It further explicates the growth potential of the product.

The report includes other market data like key players in the Industry segment along with their contact information and recent developments. It includes crucial information like raw material requirements, list of machinery and manufacturing process for the plant. Core project financials like plant capacity, costs involved in setting up of project, working capital requirements, projected revenue and profit are further listed in the report.


Reasons for buying the report:

• This report helps you to identify a profitable project for investing or diversifying into by throwing light to crucial areas like industry size, demand of the product and reasons for investing in the product.

• This report provides vital information on the product like its definition, characteristics and segmentation.

• This report helps you market and place the product correctly by identifying the target customer group of the product.

• This report helps you understand the viability of the project by disclosing details like raw materials required, manufacturing process, project costs and snapshot of other project financials.

• The report provides forecasts of key parameters which helps to anticipate the industry performance and make sound business decision.

 

Our Approach:


• Our research reports broadly cover Indian markets, present analysis, outlook and forecast.

• The market forecasts are developed on the basis of secondary research and are cross-validated through interactions with the industry players. 

• We use reliable sources of information and databases.  And information from such sources is processed by us and included in the report.

 

Our Market Survey cum Detailed Techno Economic Feasibility Report Contains following information:

 

 

Ø  Introduction

·         Project Introduction

·         Project Objective and Strategy

·         Concise History of the Product

·         Properties

·         BIS (Bureau of Indian Standards) Provision & Specification

·         Uses & Applications

 

Ø  Market Study and Assessment

·         Current Indian Market Scenario

·         Present Market Demand and Supply

·         Estimated Future Market Demand and Forecast

·         Statistics of Import & Export

·         Names & Addresses of Existing Units (Present Players)

·         Market Opportunity

 

Ø  Raw Material

·         List of Raw Materials

·         Properties of Raw Materials

·         Prescribed Quality of Raw Materials

·         List of Suppliers and Manufacturers

 

Ø  Personnel (Manpower) Requirements

·         Requirement of Staff & Labor (Skilled and Unskilled) Managerial, Technical, Office Staff and Marketing Personnel

 

Ø  Plant and Machinery

·         List of Plant & Machinery

·         Miscellaneous Items

·         Appliances & Equipments

·         Laboratory Equipments & Accessories

·         Electrification

·         Electric Load & Water

·         Maintenance Cost

·         Sources of Plant & Machinery (Suppliers and Manufacturers)

 

Ø  Manufacturing Process and Formulations

·         Detailed Process of Manufacture with Formulation

·         Packaging Required

·         Process Flow Sheet Diagram

 

Ø  Infrastructure and Utilities

·         Project Location

·         Requirement of Land Area

·         Rates of the Land

·         Built Up Area

·         Construction Schedule

·         Plant Layout and Requirement of Utilities

 

Project at a Glance

Along with financial details as under:

 

  •     Assumptions for Profitability workings

  •    Plant Economics

  •    Production Schedule

  •    Land & Building

            Factory Land & Building

            Site Development Expenses

  •    Plant & Machinery

             Indigenous Machineries

            Other Machineries (Miscellaneous, Laboratory etc.)

  •    Other Fixed Assets

            Furniture & Fixtures

            Pre-operative and Preliminary Expenses

            Technical Knowhow

            Provision of Contingencies

  •   Working Capital Requirement Per Month

             Raw Material

            Packing Material

            Lab & ETP Chemical Cost

           Consumable Store

  •   Overheads Required Per Month And Per Annum

         Utilities & Overheads (Power, Water and Fuel Expenses etc.)

             Royalty and Other Charges

            Selling and Distribution Expenses

  •    Salary and Wages

  •    Turnover Per Annum

  •   Share Capital

            Equity Capital

            Preference Share Capital

 

  •    Annexure 1:: Cost of Project and Means of Finance

  •    Annexure 2::  Profitability and Net Cash Accruals

                Revenue/Income/Realisation

                Expenses/Cost of Products/Services/Items

                Gross Profit

                Financial Charges     

                Total Cost of Sales

                Net Profit After Taxes

                Net Cash Accruals

  •   Annexure 3 :: Assessment of Working Capital requirements

                Current Assets

                Gross Working. Capital

                Current Liabilities

                Net Working Capital

                Working Note for Calculation of Work-in-process

  •    Annexure 4 :: Sources and Disposition of Funds

  •    Annexure 5 :: Projected Balance Sheets

                ROI (Average of Fixed Assets)

                RONW (Average of Share Capital)

                ROI (Average of Total Assets)

  •    Annexure 6 :: Profitability ratios

                D.S.C.R

                Earnings Per Share (EPS)

               

             Debt Equity Ratio

        Annexure 7   :: Break-Even Analysis

                Variable Cost & Expenses

                Semi-Var./Semi-Fixed Exp.

                Profit Volume Ratio (PVR)

                Fixed Expenses / Cost 

                B.E.P

  •   Annexure 8 to 11:: Sensitivity Analysis-Price/Volume

            Resultant N.P.B.T

            Resultant D.S.C.R

   Resultant PV Ratio

   Resultant DER

  Resultant ROI

          Resultant BEP

  •    Annexure 12 :: Shareholding Pattern and Stake Status

        Equity Capital

        Preference Share Capital

  •   Annexure 13 :: Quantitative Details-Output/Sales/Stocks

        Determined Capacity P.A of Products/Services

        Achievable Efficiency/Yield % of Products/Services/Items 

        Net Usable Load/Capacity of Products/Services/Items   

       Expected Sales/ Revenue/ Income of Products/ Services/ Items   

  •    Annexure 14 :: Product wise domestic Sales Realisation

  •    Annexure 15 :: Total Raw Material Cost

  •    Annexure 16 :: Raw Material Cost per unit

  •    Annexure 17 :: Total Lab & ETP Chemical Cost

  •    Annexure 18  :: Consumables, Store etc.,

  •    Annexure 19  :: Packing Material Cost

  •    Annexure 20  :: Packing Material Cost Per Unit

  •    Annexure 21 :: Employees Expenses

  •    Annexure 22 :: Fuel Expenses

  •    Annexure 23 :: Power/Electricity Expenses

  •    Annexure 24 :: Royalty & Other Charges

  •    Annexure 25 :: Repairs & Maintenance Exp.

  •    Annexure 26 :: Other Mfg. Expenses

  •    Annexure 27 :: Administration Expenses

  •    Annexure 28 :: Selling Expenses

  •    Annexure 29 :: Depreciation Charges – as per Books (Total)

  •   Annexure 30   :: Depreciation Charges – as per Books (P & M)

  •   Annexure 31   :: Depreciation Charges - As per IT Act WDV (Total)

  •   Annexure 32   :: Depreciation Charges - As per IT Act WDV (P & M)

  •   Annexure 33   :: Interest and Repayment - Term Loans

  •   Annexure 34   :: Tax on Profits

  •   Annexure 35   ::Projected Pay-Back Period And IRR