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Home Alcoholic and Non-Alcoholic Beverages

Aluminium Can For Beverages : A High-Margin, Low-Waste Business Model for Emerging Markets

by Entrepreneur Team
June 5, 2025
in Alcoholic and Non-Alcoholic Beverages, Ready-to-Drink (RTD) Beverages
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Aluminium Can For Beverages
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Table of Contents

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  • The Rise of Aluminium Can for Beverage Packaging
  • Why Aluminium Cans are Gaining Ground in Beverage Packaging
    • Related: The Rise of Herbal Beverages: Crafting Traditional Indian Liquors
  • The Manufacturing Process: From Raw Aluminium to Finished Beverage Can
  • Investment and Infrastructure Considerations
  • Target Customers and Market Segmentation
  • Environmental and Regulatory Landscape
  • Export Potential and Global Outlook
    • Related: How to Start Manufacturing Business of Aluminium Cans for Beverages
  • Challenges and Risk Factors
  • How NIIR Project Consultancy Services (NPCS) Supports This Opportunity
  • Reasons why Aluminium is becoming the leading option for Beverage Cans
  • The Beverage Can Manufacturing Procedure: Transforming Raw Aluminium into Beverage Cans
  • Investment and Infrastructure Considerations
  • Target Customers and Market Segmentation
  • Environmental and Regulatory Landscape
  • Export Potential and a Global Perspective
  • Risk Factors and Challenges
  • How NIIR NPCS Consultancy Services Addresses the Challenge

The Rise of Aluminium Can for Beverage Packaging

As environmental concerns and consumer preferences rapidly shift toward sustainable packaging, the demand for aluminium can for beverages is skyrocketing across the globe. Lightweight, infinitely recyclable, and highly protective, aluminium cans have become the packaging of choice for carbonated drinks, energy beverages, sparkling water, juices, and even craft beers. Their unmatched combination of shelf life, portability, and recyclability positions them as a sustainable alternative to plastic bottles and glass containers—especially in emerging markets where consumption is increasing but waste management infrastructure remains underdeveloped.

The global beverage can market, valued at over USD 40 billion in 2024, is projected to cross USD 65 billion by 2032, growing at a CAGR of over 5.8%. With India, Southeast Asia, Africa, and Latin America showing rapid growth in both consumption and urbanization, aluminium cans for beverages represent a golden opportunity for entrepreneurs, MSMEs, and large packaging firms looking to enter a high-margin, low-waste industry that’s aligned with future global trends.

Why Aluminium Cans are Gaining Ground in Beverage Packaging

Aluminium Cans in Beverage offer a unique blend of features that make them ideal for a variety of drinks, including soft drinks, beer, energy drinks, cocktails, mineral water, and even dairy-based beverages. Their ability to chill quickly, block light and oxygen, and preserve carbonation makes them superior to other formats from a product quality standpoint.

But it’s their environmental profile that sets them apart in today’s sustainability-driven world. Aluminium is 100% recyclable and can be reprocessed endlessly without degradation in quality. In fact, nearly 75% of all aluminium ever produced is still in use today. Recycling aluminium requires only 5% of the energy used in primary production, making it the most eco-efficient packaging metal available.

For consumers, Aluminium Cans in beverages offer convenience, durability, and aesthetic appeal. For brands, they provide an excellent canvas for printing, labelling, and branding—important for visibility in crowded retail spaces. The result is a win-win for everyone involved.

Related: The Rise of Herbal Beverages: Crafting Traditional Indian Liquors

The Manufacturing Process: From Raw Aluminium to Finished Beverage Can

Setting up a plant to produce aluminium can for beverages involves a high-speed, high-precision production process that transforms aluminium coil into seamless, cylindrical containers that can withstand internal pressure and environmental stress.

The typical manufacturing process involves:

  1. Sheet Feeding and Blanking: Large aluminium coils are fed into blanking presses where circular discs are punched out—these are called ‘cups’.
  2. Drawing and Ironing: The cups are drawn into cylinders and their walls are thinned using precision dies and punches.
  3. Trimming and Cleaning: The can bodies are trimmed to standard height and washed to remove lubricants.
  4. Base Coating and Printing: Cans are coated with a protective lacquer and then passed through printing units for high-resolution branding and labelling.
  5. Necking and Flanging: The open ends are narrowed (necked) to accommodate lids, and flanged for sealing.
  6. Curing and Sterilization: The cans are heat-treated and tested for leaks, structural integrity, and hygiene.
  7. End Assembly and Packaging: Lids are supplied separately, often by third-party vendors, and cans are packed and shipped to beverage companies for filling.

Modern can manufacturing plants use high-speed lines that produce up to 2,000 cans per minute, and plants can scale up based on automation and demand.

Investment and Infrastructure Considerations

Although aluminium can for beverages manufacturing involves relatively high initial capital expenditure, the business model offers excellent ROI due to low production waste, consistent demand, and recyclability. A medium-scale plant with a capacity of 100–150 million cans annually may require an investment of ₹25–35 crore (USD 3–5 million). This includes land, machinery, utilities, pollution control systems, printing units, and quality control labs.

Critical infrastructure requirements include:

  • Proximity to aluminium coil suppliers or integrated aluminium parks
  • Industrial-grade water, compressed air, and electricity
  • Efficient logistics for inbound raw materials and outbound cans
  • Access to skilled manpower and engineers
  • Compliance with FSSAI (for food-contact packaging), BIS standards, and pollution norms

Plants must also include quality assurance systems for testing seam integrity, print alignment, wall thickness, and coating quality. Advanced sensors and automated rejection systems are integral for reducing scrap rates and maintaining consistency.

Target Customers and Market Segmentation

The primary customers for aluminium can for beverages cans include:

  • Carbonated soft drink manufacturers (national & regional brands)
  • Breweries and microbreweries (beer and hard seltzers)
  • Energy and sports drink producers
  • Juice and health beverage companies
  • FMCG giants shifting to recyclable formats
  • E-commerce beverage startups targeting premium urban consumers

In India and other emerging markets, demand is strongest in metro cities and tourism hubs. Urban consumers are increasingly aware of plastic’s environmental impact and view canned beverages as modern and eco-conscious. Meanwhile, beverage companies are transitioning from PET to aluminium can for beverages due to regulatory pressure and changing consumer behavior.

Environmental and Regulatory Landscape

As plastic waste becomes a global concern, government regulations are promoting aluminium packaging. India’s ban on single-use plastics, introduction of Extended Producer Responsibility (EPR) norms, and focus on circular packaging have created the perfect policy environment for aluminium can for beverages manufacturing to thrive.

Additionally, aluminium can for beverages offer better life-cycle performance. Their carbon footprint is significantly lower over time compared to glass and plastic, especially when recycled. Many brands are now using this sustainability advantage as a marketing point, further driving consumer preference and demand.

Export Potential and Global Outlook

India can also emerge as an exporter of aluminium can for beverages, particularly to neighboring countries and underserved markets in Africa and Southeast Asia. With low-cost manufacturing, skilled labor, and strategic trade routes, Indian plants can supply branded and unbranded cans to filling plants abroad.

Markets with underdeveloped local manufacturing but growing beverage industries—such as Kenya, Vietnam, Sri Lanka, Nepal, and the Gulf—are ideal export targets. Cans printed with private labels or left blank for local branding can open new income streams for manufacturers.

Moreover, aluminium can for beverages can also be sold in bulk to co-packers and contract filling units—companies that fill beverages for various brands on a turnkey basis. This opens up further B2B opportunities.

Related: How to Start Manufacturing Business of Aluminium Cans for Beverages

Challenges and Risk Factors

While the sector holds strong potential, it’s not without challenges. The price volatility of aluminium coils, dependency on imported machinery, and high electricity consumption can affect margins if not managed wisely. Also, beverage can demand can fluctuate seasonally, and manufacturers need to align with the marketing cycles of major beverage brands.

To mitigate risks, many plants adopt backward integration by adding can-end manufacturing lines or forward integration by partnering with beverage filling units. Effective scrap recovery and in-house recycling also contribute to reducing raw material costs and waste.

How NIIR Project Consultancy Services (NPCS) Supports This Opportunity

For investors and MSMEs interested in entering the aluminium can business, NIIR Project Consultancy Services (NPCS) offers customized end-to-end support, including:

  • Techno-Economic Feasibility Reports (TEFRs)
  • Plant layout design, machinery selection, and cost estimation
  • Vendor identification for aluminium coils, machinery, and QC equipment
  • Financial modeling, break-even analysis, and ROI forecasting
  • Assistance with FSSAI, BIS, and environmental certifications
  • Export strategy and buyer identification for global markets

With decades of experience in industrial and packaging consultancy, NPCS helps clients turn ideas into profitable, scalable ventures—whether you’re launching a 50-million-can annual plant or a 200-million-capacity regional hub.

With a changing world focused on environmental sustainability, the global demand for beverage aluminium can for beverages is increasing at a rapid pace. Aluminium can for beverages are the package of choice for products ranging from carbonated drinks and energy drinks to sparkling water, juices, and even craft beers.aluminium can for beverages are light in weight and can be recycled any number of times. Moreover, they offer excellent protection which makes them unparalleled in shelf life and portability. Compared to plastic bottles and containers made of glass, aluminum cans offer a more sustainable option, especially in developing countries. Such regions experience an increase in consumption but do not efficiently manage waste.

The global beverage can market is estimated to surpass $40 billion in 2024 and is expected to reach $65 billion by the year 2032, achieving a compound annual growth rate of 5.8 percent. Entrepreneurs, MSMEs, and large packaging companies geared toward lowering waste and boosting profits while aligning with greener global trends will find excellent potential in aluminum beverage cans. Southeast Asia, Africa, Latin America, and India are experiencing rapid urbanization and increase in consumption which makes this market especially appealing.

Reasons why Aluminium is becoming the leading option for Beverage Cans

The versatility of Aluminium beverage cans makes it suitable for a plethora of beverages including soft drinks, beer, energy drinks, minerals, and even dairy-based drinks. From a product quality standpoint, their ability to chill quickly, preserve carbonation, and block light and oxygen makes them superior to other options.

In a world where sustainability is given major preference, it is their environmental profile that disctintly stands out. Aluminium remains 100% recyclable and can be recycled over and over again without any degradation in quality. Additionally, up to 75% of all aluminium that has ever been produced is still in use, which showcases its superiority. The most eco-efficient packaging metal available, aluminium requires only 5% of the energy used in primary production during recycling.

From consumers side, they are economical, visually appealing and offer high durability. For brands, they aid in easy label cloning and branding, this is very important when there is low visibility in stores. Therefore, the end product benefits eveyone involved.

The Beverage Can Manufacturing Procedure: Transforming Raw Aluminium into Beverage Cans

Every manufacturing plant that seeks to produce aluminum beverage cans needs to set up a high-speed and high-accuracy production line that converts aluminum coils into seamless and stress tested cylindrical containers.

These processes include:

Scribing and Feeding: The large coils of aluminum are fed into blanking presses where disks are punched out known colloquially as cups.

Drawing and Ironing: The cups are transformed into cylinders and thier walls are thinned out with precise dies and punches.

Trimming and Cleaning: Lubricants are cleansed out of the can bodies and the height is set to standard levels.

Base Coating and Printing: Cans are marked with their respective brands and afterwards, protective lacquer is added.

Necking and Flanging: The open ends of the caps are szmalled down flanged for sealing.

Curing and Sterilization: A can undergoes heat tests, and checks for leaks, structural suscepibility, and sterility.

Can Remodelling and Distribution: After undergoing these tests, the cans are sent to be filled by beverage companies. The caps are usually delivered separately and by third party merchants.

Modern can-producing facilities are capable of employing high-speed lines that yield up to 2000 cans in a minute. Production scaling is possible depending on automation and demand.

Investment and Infrastructure Considerations

While there is a notable lack of sustainable spending on aluminum manufacturing plants, the business model presents unprecedented ROI as a result of low manufacturing waste, constant market demand, recyclability, and great operational efficiency. A medium-scale plant requires an estimated 25-35 crore rupees or 3-5 million dollars for establishing an annual production capacity of 100-150 million cans. This estimate includes costs for land, machinery, utilities, pollution control systems, printing units, and quality control laboratories.

Some notable infrastructure requirements are:

Close proximity to suppliers of aluminum coils or integrated aluminum parks

Industrial grade water, air, and electricity

Accessible skilled labor and engineers

Requisite pollution control

FSSAI compliance (packaging) and BIS Certification

Cutting edge sensors and automated scrap rate rejection technologies help maintain efficiency and quality control standards set for seam hairline, print alignment, wall thickness and coatings done on the can.

Target Customers and Market Segmentation

Aluminum beverage can customers include:

  • Carbonated soft drink manufacturers (national & regional brands)
  • Breweries and microbreweries (beer and hard seltzers)
  • Energy Drink and Sports Drink Producers
  • Juice and health beverage companies
  • E-commerce beverage startups targeting premium urban consumers
  • FMCG giants shifting to ESG-focused recyclable formats

Aluminum beverage cans customers in India as well as international emerging markets spend most in metropolitan cities and tourist destinations. Consumers are more environmentally conscious towards plastics and perceive canned beverages as trendy. At the same time, there is a shift in legislation and consumer sentiment from PET to aluminum cans among beverage manufacturers.

Environmental and Regulatory Landscape

There is a growing global concern regarding plastic waste and governments are encouraging the use of aluminum packaging. India’s single use plastic ban, introduction of Extended Producer Responsible (EPR) rules, and restrictive circular economy models focused packaging policies gives bulletproof reasons to manufacture aluminum cans.

Furthermore, they are also more efficient in a life cycle perspective. The carbon footprint of aluminum is significantly lower than glass and plastic over the long run, especially when recycled. This has led many brands to claim gaining in plastic using these sustainable marketing strategies, which consequently leads to higher consumer preference and demand

Export Potential and a Global Perspective

Low-cost manufacturing plants in India have access to skilled labor as well as trade routes which makes it easier for them to export aluminum cans for beverages to filling plants abroad, especially in Southern Asia and Africa where we have plenty of gaps in the market.

Countries like Kenya, Vietnam, Gulf region, Sri Lanka, and Nepal have weaker local manufacturing units, but are heavily driven by the beverage industry, making them an ideal target for exports. Manufacturers will be able to access newer revenue streams by printing private label cans or having them blank so they can be branded locally.

Furthermore, co-packers, those who fill beverages in bulk for different brands on a turnkey basis, as well as various contract filling units, can also buy aluminum cans in bulk. This widens the B2B scope even more.

Risk Factors and Challenges

There is solid potential in the sector, but they do face some challenges. If not handled properly, price instability of aluminum coils, high dependency on machinery imports, and consuming a lot of electricity can affect links. Furthermore, demands for beverage cans tend to decline seasonally which makes it difficult to stick with marketing cycles.

To reduce exposure to risks, plants typically take backward steps by incorporating can-end manufacturing lines and forward step by collaborating with beverage filling units. Aid in recycling and effective scrap retrieval also assist in lowering the cost of raw materials and waste.

How NIIR NPCS Consultancy Services Addresses the Challenge

For investors and MSMEs looking to venture into the aluminium can industry, NIIR Project Consultancy Services (NPCS) provides comprehensive and tailored support that includes but is not limited to:

Techno-Economic Feasibility Reports (TEFRs)
Designing the plant, selection of machinery, estimating costs
Identifying vendors for aluminium coils, machinery, and QC equipment
Developing financial models, conducting break-even analysis, and ROI projections
Providing guidance on FSSAI, BIS, and other environmental certification compliance
Formulating strategies for exports and identifying potential buyers in international markets

NPCS leverages its decades of experience in industrial and packaging consultancy to aid clients in transforming concepts into profitable, scalable businesses—whether it’s a 50-million-can annual plant or a 200-million-cap regional hub.

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