Reach Us
Niir Project Consultancy Services (NPCS)
AN ISO 9001 : 2015 CERTIFIED COMPANY
106-E, Kamla Nagar,Opposite Spark Mall,
New Delhi-110007, India.
Email: npcs.ei@gmail.com,
info@entrepreneurindia.co
Tel: 91-11-23843955, 23845654, 23845886, +91-8800733955
Mobile: +91-9811043595
Fax: 91-11-23845886
Web: www.entrepreneurindia.co
  • Join Us On
Reach Us
Quick Enquiry
 
   
   
Quick Enquiry
Add to wishlist Add to cart Add to inquiry Buy now Download page as pdf

ENI333 ( ) ( )

Author Netscribes ISBN -
Code ENI333 Format CD-Rom
Price: Rs 149625   149625 + Tax @ 18.00 % US$ 1995   1995
Pages: 42 Published 2017
Publisher Netscribes  
Usually Ships within 5

"According to Netscribes, the detergent market in India is expected to grow from INR 151.89 bn in 2015 to INR 243.04 bn by 2020 at a CAGR of 9.86%.


On the basis of pricing, the organized detergent market can be divided into three categories, such as popular (economy), mid-range and premium. While Hindustan Unilever dominates the high priced premium and mid-range category, Ghari dominates the popular low-priced category.


Laundry Detergent Market in India Key Growth Factors

Rising income growth has led to an increased penetration of washing machines in India’s urban and rural households. This has created a massive opportunity for the laundry detergent industry.  In addition, new launches in laundry care are skewed towards high-priced powder detergents and high-quality hand wash detergents targeting urban consumers, which is boosting value growth for the overall detergent market.


Laundry Detergent Market in India Threats and Key Players

High competition in the market coupled with pricing wars is acting as a deterrent to the growth of the industry. Lack of product innovation and differentiation is another challenge for detergent manufacturers in India.


The use of certain chemicals and other toxic elements in detergents can potentially deteriorate purchase intent, which can hamper market growth.


While the laundry detergent industry in India is majorly captured by organized detergent or laundry brands, such as Hindustan Unilever Limited, Rohit Surfactants, Procter & Gamble and Nirma, unorganized local players continue to have a significant market share in rural areas and lower socio-economic groups.


What’s covered in the report?


The Indian detergent market size and growth forecast 2015 to 2020

Market segmentation by detergent brand and category

Trade analysis between FY13 and FY16-17

Qualitative analysis of the major drivers and challenges affecting the market

Competitive landscape and detailed profiles of major public and private players

Why buy?


To understand the current landscape, market outlook, major players and their strategic initiatives, and the key opportunities in rural and urban markets

Be informed regarding the key developments in the detergent market in India

Recognize major competitors' business strategies and market dynamics and respond accordingly"

 

 Slide 1: Executive Summary

Socioeconomic Indicators
Slide 2: Total Population (2010-2011 – 2019-2020), Population Density (2010-2011 – 2019-2020)
Slide 3: Sex Ratio (2005, 2010, 2015, 2020), Population by Age Group (2005, 2010, 2015, 2020), Urbanization Trend (2010-2011 – 2019-2020)
Slide 4: Total Fertility Rate (2005-2010, 2010-2015, 2015-2020), Infant Mortality Rate (2005-2010, 2010-2015, 2015-2020), Total Number of Births (2005-2010, 2010-2015, 2015-2020), Total Number of Death (2005-2010, 2010-2015, 2015-2020)
Slide 5: Total Literacy Rate (2001, 2011), Rural Literacy (2001, 2011), Urban Literacy (2001, 2011)
Slide 6: GDP at Market Prices (2010-2014), FDI (2010-2014), Inflation Rate (2010-2014), Unemployment Rate (2010-2014)
Slide 7: Access to Safe Drinking Water (2001, 2011), Exchange Rate (2010-2015)

Market Overview
Slide 8: Market Definition and Structure
Slide 9: Detergent Market size & Growth Forecast (Value-Wise; FY 2015 - FY 2020e) and Current Market Scenario
Slide 10: Player Wise Segmentation and Category Wise Segmentation

Trade Analysis
Slide 11 – Export of Laundry Soaps {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} and Export of Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
Slide 12 - Export of Laundry Soaps – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Export of Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 13 – Import of Laundry Soaps {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} Import of Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
Slide 14 – Import of Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Import of Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 15 – Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} and Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
Slide 16 – Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 17 – Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} and Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
Slide 18 - Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 19 – Export of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} and Export of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
Slide 20 - Export of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Export of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 21 –Import of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} and Import of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
Slide 22 – Import of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Import of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)

Market Influencers
Slide 23: Market Drivers
Slide 24: Market Drivers Contd.
Slide 25: Market Challenges

Competitive Landscape
Slide 26: List of Major Players
Slide 27-40: Profiles of Major Players

Recent Developments
Slide 41: Key Recent Developments

Appendix
Slide 42: Research Methodology

LIST OF FIGURES/ CHARTS
Socioeconomic Indicators
1. Total Population and Population Density (2010-2011 – 2019-2020)
2. Sex Ratio (2005, 2010, 2015, 2020)
3. Population by Age Group (2005, 2010, 2015, 2020)
4. Urbanization Trend (2010-2011 – 2019-2020)
5. Total Fertility Rate  (2005-2010, 2010-2015, 2015-2020)
6. Infant Mortality Rate (2005-2010, 2010-2015, 2015-2020)
7. Total number of Births (2005-2010, 2010-2015, 2015-2020)
8. Total number of Death (2005-2010, 2010-2015, 2015-2020)
9. Total Literacy Rate (2001, 2011)
10. Rural Literacy (2001, 2011)
11. Urban Literacy (2001, 2011)
12. GDP at Market Prices (2010-2014)
13. FDI (2010-2014)
14. Inflation Rate (2010-2014)
15. Unemployment Rate (2010-2014)
16. Access to safe drinking water (2001, 2011)
17. Exchange Rate (2010-2015)

Market Overview
1. Market Definition and Structure
2. Detergent Market Size and Growth Forecast (FY 2016- FY 2020e)
3. Detergent Market Segmentation

Trade Analysis
1. Export of Laundry Soaps {Value-Wise; FY 2013-FY 2016-2017(Apr-Dec)}
2. Export of Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
3. Export of Laundry Soaps – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
4. Export of Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
5. Import of Laundry Soaps {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
6.  Import of Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
7. Import of Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
8. Import of Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
9. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
10. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
11. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
12. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
13.  Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
14. Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
15. Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
16. Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
17. Export of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
18. Export of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
19. Export of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
20. Export of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
21. Import of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
22. Import of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}
23.  Import of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
24. Import of Other Washing Preparations and Cleaning Preparations – Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)

Competitive Landscape
1. Financial Snapshot (Only Public Companies)
2. Key Business Segments (Only Public Companies)
3. Key Geographic Segments (Only Public Companies)
LIST OF TABLES
Competitive Landscape
1. List of Major Players

COMPANIES COVERED
Public Companies
1. Godrej Consumer Products Ltd.
2. Hindustan Unilever Ltd.
3. Jyothy Laboratories Ltd
4. Rohit Surfactants Pvt. Ltd.
5. Fena Pvt. Ltd.
6. Nirma Ltd.
7. Procter & Gamble Home Products Ltd.
8. Reckitt Benckiser (India) Ltd.

 

 

ABOUT NPCS

 

NIIR PROJECT CONSULTANCY SERVICES (NPCS) is a reliable name in the industrial world for offering integrated technical consultancy services. NPCS is manned by engineers, planners, specialists, financial experts, economic analysts and design specialists with extensive experience in the related industries.

Our various services are: Detailed Project Report,  Business Plan for Manufacturing Plant, Start-up Ideas, Business Ideas for Entrepreneurs, Start up Business Opportunities, entrepreneurship projects, Successful Business Plan, Industry Trends, Market Research, Manufacturing Process, Machinery, Raw Materials, project report, Cost and Revenue, Pre-feasibility study for Profitable Manufacturing Business, Project Identification, Project Feasibility and Market Study, Identification of Profitable Industrial Project Opportunities, Business Opportunities, Investment Opportunities for Most Profitable Business in India, Manufacturing Business Ideas, Preparation of Project Profile, Pre-Investment and Pre-Feasibility Study, Market Research Study, Preparation of Techno-Economic Feasibility Report, Identification and Section of Plant, Process, Equipment, General Guidance, Startup Help, Technical and Commercial Counseling for setting up new industrial project and Most Profitable Small Scale Business.

NPCS also publishes varies process technology, technical, reference, self employment and startup books, directory, business and industry database, bankable detailed project report, market research report on various industries, small scale industry and profit making business. Besides being used by manufacturers, industrialists and entrepreneurs, our publications are also used by professionals including project engineers, information services bureau, consultants and project consultancy firms as one of the input in their research.

Our Detailed Project report aims at providing all the critical data required by any entrepreneur vying to venture into Project. While expanding a current business or while venturing into new business, entrepreneurs are often faced with the dilemma of zeroing in on a suitable product/line.

 


And before diversifying/venturing into any product, wish to study the following aspects of the identified product:


• Good Present/Future Demand
• Export-Import Market Potential
• Raw Material & Manpower Availability
• Project Costs and Payback Period


We at NPCS, through our reliable expertise in the project consultancy and market research field, Provides exhaustive information about the project, which satisfies all the above mentioned requirements and has high growth potential in the markets. And through our report we aim to help you make sound and informed business decision.

 

The report contains all the data which will help an entrepreneur find answers to questions like:

• Why I should invest in this project?
• What will drive the growth of the product?
• What are the costs involved?
• What will be the market potential?


The report first focuses on enhancing the basic knowledge of the entrepreneur about the main product, by elucidating details like product definition, its uses and applications, industry segmentation as well as an overall overview of the industry sector in India. The report then helps an entrepreneur identify the target customer group of its product. It further helps in making sound investment decision by listing and then elaborating on factors that will contribute to the growth of product consumption in India and also talks about the foreign trade of the product along with the list of top importing and top exporting countries. Report includes graphical representation and forecasts of key data discussed in the above mentioned segment. It further explicates the growth potential of the product.

The report includes other market data like key players in the Industry segment along with their contact information and recent developments. It includes crucial information like raw material requirements, list of machinery and manufacturing process for the plant. Core project financials like plant capacity, costs involved in setting up of project, working capital requirements, projected revenue and profit are further listed in the report.


Reasons for buying the report:

• This report helps you to identify a profitable project for investing or diversifying into by throwing light to crucial areas like industry size, demand of the product and reasons for investing in the product.

• This report provides vital information on the product like its definition, characteristics and segmentation.

• This report helps you market and place the product correctly by identifying the target customer group of the product.

• This report helps you understand the viability of the project by disclosing details like raw materials required, manufacturing process, project costs and snapshot of other project financials.

• The report provides forecasts of key parameters which helps to anticipate the industry performance and make sound business decision.

 

Our Approach:


• Our research reports broadly cover Indian markets, present analysis, outlook and forecast.

• The market forecasts are developed on the basis of secondary research and are cross-validated through interactions with the industry players. 

• We use reliable sources of information and databases.  And information from such sources is processed by us and included in the report.

 

Our Market Survey cum Detailed Techno Economic Feasibility Report Contains following information:

 

 

Ø  Introduction

·         Project Introduction

·         Project Objective and Strategy

·         Concise History of the Product

·         Properties

·         BIS (Bureau of Indian Standards) Provision & Specification

·         Uses & Applications

 

Ø  Market Study and Assessment

·         Current Indian Market Scenario

·         Present Market Demand and Supply

·         Estimated Future Market Demand and Forecast

·         Statistics of Import & Export

·         Names & Addresses of Existing Units (Present Players)

·         Market Opportunity

 

Ø  Raw Material

·         List of Raw Materials

·         Properties of Raw Materials

·         Prescribed Quality of Raw Materials

·         List of Suppliers and Manufacturers

 

Ø  Personnel (Manpower) Requirements

·         Requirement of Staff & Labor (Skilled and Unskilled) Managerial, Technical, Office Staff and Marketing Personnel

 

Ø  Plant and Machinery

·         List of Plant & Machinery

·         Miscellaneous Items

·         Appliances & Equipments

·         Laboratory Equipments & Accessories

·         Electrification

·         Electric Load & Water

·         Maintenance Cost

·         Sources of Plant & Machinery (Suppliers and Manufacturers)

 

Ø  Manufacturing Process and Formulations

·         Detailed Process of Manufacture with Formulation

·         Packaging Required

·         Process Flow Sheet Diagram

 

Ø  Infrastructure and Utilities

·         Project Location

·         Requirement of Land Area

·         Rates of the Land

·         Built Up Area

·         Construction Schedule

·         Plant Layout and Requirement of Utilities

 

Project at a Glance

Along with financial details as under:

 

  •     Assumptions for Profitability workings

  •    Plant Economics

  •    Production Schedule

  •    Land & Building

            Factory Land & Building

            Site Development Expenses

  •    Plant & Machinery

             Indigenous Machineries

            Other Machineries (Miscellaneous, Laboratory etc.)

  •    Other Fixed Assets

            Furniture & Fixtures

            Pre-operative and Preliminary Expenses

            Technical Knowhow

            Provision of Contingencies

  •   Working Capital Requirement Per Month

             Raw Material

            Packing Material

            Lab & ETP Chemical Cost

           Consumable Store

  •   Overheads Required Per Month And Per Annum

         Utilities & Overheads (Power, Water and Fuel Expenses etc.)

             Royalty and Other Charges

            Selling and Distribution Expenses

  •    Salary and Wages

  •    Turnover Per Annum

  •   Share Capital

            Equity Capital

            Preference Share Capital

 

  •    Annexure 1:: Cost of Project and Means of Finance

  •    Annexure 2::  Profitability and Net Cash Accruals

                Revenue/Income/Realisation

                Expenses/Cost of Products/Services/Items

                Gross Profit

                Financial Charges     

                Total Cost of Sales

                Net Profit After Taxes

                Net Cash Accruals

  •   Annexure 3 :: Assessment of Working Capital requirements

                Current Assets

                Gross Working. Capital

                Current Liabilities

                Net Working Capital

                Working Note for Calculation of Work-in-process

  •    Annexure 4 :: Sources and Disposition of Funds

  •    Annexure 5 :: Projected Balance Sheets

                ROI (Average of Fixed Assets)

                RONW (Average of Share Capital)

                ROI (Average of Total Assets)

  •    Annexure 6 :: Profitability ratios

                D.S.C.R

                Earnings Per Share (EPS)

               

             Debt Equity Ratio

        Annexure 7   :: Break-Even Analysis

                Variable Cost & Expenses

                Semi-Var./Semi-Fixed Exp.

                Profit Volume Ratio (PVR)

                Fixed Expenses / Cost 

                B.E.P

  •   Annexure 8 to 11:: Sensitivity Analysis-Price/Volume

            Resultant N.P.B.T

            Resultant D.S.C.R

   Resultant PV Ratio

   Resultant DER

  Resultant ROI

          Resultant BEP

  •    Annexure 12 :: Shareholding Pattern and Stake Status

        Equity Capital

        Preference Share Capital

  •   Annexure 13 :: Quantitative Details-Output/Sales/Stocks

        Determined Capacity P.A of Products/Services

        Achievable Efficiency/Yield % of Products/Services/Items 

        Net Usable Load/Capacity of Products/Services/Items   

       Expected Sales/ Revenue/ Income of Products/ Services/ Items   

  •    Annexure 14 :: Product wise domestic Sales Realisation

  •    Annexure 15 :: Total Raw Material Cost

  •    Annexure 16 :: Raw Material Cost per unit

  •    Annexure 17 :: Total Lab & ETP Chemical Cost

  •    Annexure 18  :: Consumables, Store etc.,

  •    Annexure 19  :: Packing Material Cost

  •    Annexure 20  :: Packing Material Cost Per Unit

  •    Annexure 21 :: Employees Expenses

  •    Annexure 22 :: Fuel Expenses

  •    Annexure 23 :: Power/Electricity Expenses

  •    Annexure 24 :: Royalty & Other Charges

  •    Annexure 25 :: Repairs & Maintenance Exp.

  •    Annexure 26 :: Other Mfg. Expenses

  •    Annexure 27 :: Administration Expenses

  •    Annexure 28 :: Selling Expenses

  •    Annexure 29 :: Depreciation Charges – as per Books (Total)

  •   Annexure 30   :: Depreciation Charges – as per Books (P & M)

  •   Annexure 31   :: Depreciation Charges - As per IT Act WDV (Total)

  •   Annexure 32   :: Depreciation Charges - As per IT Act WDV (P & M)

  •   Annexure 33   :: Interest and Repayment - Term Loans

  •   Annexure 34   :: Tax on Profits

  •   Annexure 35   ::Projected Pay-Back Period And IRR