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India Natural Food Colour Market - Industry Size, Share, Trends, Analysis and Forecasts upto 2027 ( ) ( )

Author Ajay Kumar Gupta & NPCS Team ISBN 9788194737940
Code ENI322 Format Paperback/PDF File
Price: Rs 45000   45000 + Tax @ 18.00 % US$ 1200   1200
Pages: 116 Published 2021
Publisher NIIR PROJECT CONSULTANCY SERVICES  
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India Natural Food Colour Market - Industry Size, Share, Trends, Analysis and Forecasts upto 2027

 

India Natural Food Market, By Form (Liquid and Powder), By Color (Green, Red, Orange, Blue Yellow, and Others), By Application (Bakery & confectionary, Beverages, Dairy, Process Food & Vegetables, and Others) and By Region (North India, South India, West India, and East India)-Growth Rate, Covid-19 Impact, Economic Impact, Size, Share, Trend, Drivers, Competitive Landscape, Opportunity, Limitations, Technological Landscape, Regulatory Framework, PESTEL Analysis, PORTER’s Analysis.

India Natural Food Market Overview:

Natural food colors come from various materials, including herbs, seeds, plants, minerals, and other natural sources that are edible.  When introduced to food or water, they impart color. Items derived from food and other edible raw source materials obtained by physical and chemical extraction resulting in the selective extraction of pigments with the nutritional or aromatic elements are natural food colors. They are available in various ways, including oils, powders, gels, and pastes. Food coloring is used both in the processing of commercial foods and in domestic cooking.

India Natural Food Market Insights

India's natural food color market is projected to have a USD 74.09 million market size in 2019. It is expected to reach USD 92.96 million by 2027, growing at a CAGR of 3.90% 2020-2027 across the region. It is attributed to the rising population coupled with the mounting awareness among the consumers towards health, which is predicted to boost the market. Individuals are becoming conscious of synthetic food colors' adverse health effects, which led to driving the demand for natural food colors. Artificial food colors make food appear more enticing. The interest of consumers, especially children, is attracted by brightly colored foods. The risk of attention-deficit/ hyperactivity disorder is with children fed processed food-flavored eatables. In children who eat larger concentrations of artificial food colors, these behavioral alterations are more familiar.

However, the cost of natural food colors is high compared to synthetic food colors is predicted to hinder the market's growth over the forecasted period by 2027.

Growth Driver

Mounting Concerns Regarding the Adverse Impact of Synthetic Colors

The rising concerns towards the adverse impact of synthetic colors are projected to boost the Indian natural food colors market over the forecasted period of 2020-2027 at a significant rate. As companies continue to lure customers with enticing food coloring, food coloring continues to be in demand in the industry. As consumers continue to focus their judgment on food coloring, food coloring plays a critical role in the F&B industry. While synthetic colors continue to be in use, the correlation of multiple health issues with the intake of synthetic food coloring has arisen, leading to the quality of the additives challenged by consumers, which is expected to drive the Indian market.

Furthermore, synthetic colors (Blue 1, Blue 2, Green 3, Red 40, Yellow 5, and Yellow 6) have been reported by the Food and Drug Administration (FDA) to show signs of cancer in lab animals. It was discovered that artificial shades, including yellow 5, yellow 6, and red 40, produce carcinogens. In soft drinks, caffeine is commonly used as a colorant and can cause heart palpitations and heart defects. Thus, the rising concerns towards the adverse impact of synthetic colors are estimated to boost the Indian market at a considerable rate.

Increasing consumer awareness for clean-label products

The increasing consumer awareness of the clean label products is estimated to drive the market during the forecasted period of 2020-2027 at a considerable rate. Demand for food with a natural and clean label is growing across India due to increasing hygiene consciousness, increasing customer purchasing capacity, and rising food adulteration instances. In addition, the concerns regarding food safety caused by toxic food pollution and the harmful effects of industrial pesticides have led to a growing number of customers seeking clean label products, which is projected to boost the Indian natural food colors market.

Furthermore, the country's population tends to focus on improving their health and well-being, driving the trend's growing success. A thorough increase in the number of government programs supporting health and well-being is projected to boost the demand for natural food colors. A rise in the global population's real disposable income is anticipated to improve organic products' appetite for using natural ingredients.

COVID-19 Impacts Insights

In the new COVID-19, consumer shopping patterns and preferences change; some producers see consumers increase demand for certain products, while other producers are due to overcapacity and had to sell the product. The pandemic has greatly stimulated the organic food market. The uncertainty of the epidemic will also affect everyone in the entire supply chain from the planting end to the retail end. During the global pandemic of the COVID-19, organic food sales have seen a substantial increase, with individual growth figures even exceeding 40%. In India, the online organic food retailer sales in March increased by 30%.

The market landscape of clean label ingredients sees a surge in investments on the launch of clean label products. The use of natural colors such as the extraction of brown colors from rice is surging the demand for clean label ingredients in the processed food industry. Similarly, manufacturers are extracting and using organic orange color from carrot and pumpkin extracts. Although the increasing demand is good news for organic food retailers, the pandemic has brought problems to the global supply chain. Natural Colored food is becoming more and more popular because it symbolizes naturalness and health, and consumers have higher and higher requirements for its variety and quality.

Form Segmental Analysis

Based on Form, the India region is segmented into Liquid and Powder. The liquid segment is dominating the market during the forecasted period of 2020-2027 due to its growing demand for enhanced viscosity, mouthfeel, product consistency, texture, shelf life, good taste, and visual appearance during food and beverage processing, which is projected to accelerate the market at a significant rate. Additionally, liquid coloring produces the softest level of color as compared to the powder segment. The propelling acceptance with high microbial stability property is estimated to drive the market.

 

Color Segmental Analysis

Based on Color, India natural food color market is segmented into Green, Red, Orange, Blue, Yellow, and Others. The Red color segment dominates the market during the forecasted period of 2020-2027 due to its use in numerous recipes compared to other colors. Fruits, vegetables, and spices have heavy coloring that makes them ideal for homemade food coloring. It is not as concentrated as most colors, so it uses more. It works best for dying icing and frosting.

However, the green color segment is estimated to have the fastest growth rate during the forecasted period by 2027. This is attributed to the rising demand for green color appearance drinks and beverages such as Khus Sharbat / Green Spring Mocktail, Mung Bean Cake, etc.

 

Application Segmental Analysis

Based on the Application, the India region is segmented into Bakery & confectionary, Beverages, Dairy, Process Food & Vegetables, and Others. The Beverages segment is projected to hold the largest share during the forecasted period of 2020-2027 across the country. This is attributed to the rising demand for juices, soft drinks, and alcoholic drinks, which are estimated to propel the natural food color market at a considerable rate. In addition, 1.25 billion people in the country consume 5.9 billion liters of soft drinks a year. It makes India's per capita consumption of soft drinks high, but only 1/20th of that of the US, 1/10th of Kuwait, one-eighth of Thailand and the Philippines, and one-third of Malaysia, which is estimated to boost the market.

 

Region Segmental Analysis

Based on Geography, the India Natural Food Market segmented into North India, South India, West India, and East India. North India’s natural food color market is projected to have the fastest growth rate over the forecasted period of 2020-2027 across the country. This is attributed to the rising food color usage in processed food, bakery & Confectionaries, and beverages industry, which is estimated to drive the market. Natural food colors are used to improve the color and taste of processed or cooked food. It contains zero toxic-level natural extracts that are environmentally friendly. Natural food colors enhance the quality of food.

 

Competitor Analysis

Companies such as Chr. Hansen Holding A / S, D.D. Williamson, Döhler, Kalsec Inc, Kancor, ADM, DowDuPont, Sensient Technologies, DDW, and other prominent players are the key players in the India Natural Food Market.

Key Stakeholders

ü  Market research and consulting firms

ü  Industry associations

ü  India Natural Food manufacturing firm

ü  Research organizations and consulting companies

ü  Organizations, associations, and alliances related to Natural Food

ü  Regulatory bodies

ü  Suppliers

ü  Retailers

 

About Us:

NIIR PROJECT CONSULTANCY SERVICES (NPCS), an ISO 9001:2015 company is one of the leading reliable names in industrial world for providing one of the most comprehensive suites of technical consulting services. We at NPCS are dedicated with passion and enthusiasm for helping young entrepreneurs is a real encouragement to proceed with a business start-up right from providing basic information to technology evaluation, sourcing and assimilation of detailed project reports, market survey studies and research through our advanced Industrial, Business and Commercial Databases.

NPCS is a well-known technical consultancy providing focused services and we have been following stringent system and procedure to ensure only top quality strictly in conformity with delivering the needs of our clients in this rapidly growing & changing market. We have a full fledge of highly qualified Technical Consultants, Engineers, Economist and Technologists specialized in various disciplines and we take great pride in working as a team, and share the common goal of exceeding excellence. Our team is behind the success of many clients in their investment. Over the years, NPCS has become a well-known name in the industrial world for delivering a wealth of technical services and solutions to clients, both large and small. We provide the services through comprehensive knowledge of equipment and practices through our excellent team at a very economical price.

 

 

Table of Contents

 

1           Research Objective

Objective of the study    

1.1     Product Overview 

1.2     Market Scope       

1.3     Analysis Period of the Study   

1.4     Data Reporting Unit      

1.5     Key Stakeholders 

 

2       Research Methodology

2.1     Research Methodology  

2.2     Regional Split of Primary & Secondary Research

2.3     Secondary Research      

2.4     Primary Research

2.4.1  Breakdown of Primary Research Respondents, By Industry Participants  

2.5     Market Size Estimation 

2.6     Assumptions for the Study     

 

3       Executive Summary    

 

4       India Natural Food Color Market Overview      

4.1     India Natural Food Color Market Size & Forecast

4.2     India Natural Food Color Market Size & Share Forecast, By Form   

4.3     India Natural Food Color Market Size & Share Forecast, By Color   

4.4     India Natural Food Color Market Size & Share Forecast, By Application   

4.5     India Natural Food Color Market Size & Share Forecast, By Region 

 

5       West India Natural Food Color Market Overview       

5.1     West India Natural Food Color Market Size & Forecast 

5.2     West India Natural Food Color Market Size & Share Forecast, By Form    

5.3     West India Natural Food Color Market Size & Share Forecast, By Color

5.4     West India Natural Food Color Market Size & Share Forecast, By Application    

 

6       North India Natural Food Color Market Overview      

6.1     North India Natural Food Color Market Size & Forecast

6.2     North India Natural Food Color Market Size & Share Forecast, By Form   

6.3     North India Natural Food Color Market Size & Share Forecast, By Color   

6.4     North India Natural Food Color Market Size & Share Forecast, By Application   

 

7       South India Natural Food Color Market Overview     

7.1     South India Natural Food Color Market Size & Forecast         

7.2     South India Natural Food Color Market Size & Share Forecast, By Form  

7.3     South India Natural Food Color Market Size & Share Forecast, By Color  

7.4     South India Natural Food Color Market Size & Share Forecast, By Application  

 

8       East India Natural Food Color Market Overview        

8.1     East India Natural Food Color Market Size & Forecast  

8.2     East India Natural Food Color Market Size & Share Forecast, By Form     

8.3     East India Natural Food Color Market Size & Share Forecast, By Color     

8.4     East India Natural Food Color Market Size & Share Forecast, By Application     

 

9       Market Dynamics        

9.1     Supply Chain Analysis 

9.2     Drivers

9.2.1  Mounting Concerns Regarding the Adverse Impact of Synthetic Colors     

9.2.2  Increasing consumer awareness for clean-label products

9.3     Limitations

9.3.1  Low Stability and High Cost of Natural Colors    

9.3.2  Lack of awareness among consumers towards titanium dioxide      

9.4     Opportunities      

9.4.1  Rising Beverage Industry        

9.5     Trends       

9.5.1  Consumer Interest in Organic Products     

9.6     Product Innovation / Technological Advancement        

9.7     Investment Analysis

9.8     Competitors & Product Analysis       

9.9     Pricing Analysis (Average Price)        

9.10   Export Import Analysis 

9.11   Manufacturer List

9.12   Distributor List    

9.13   Economic Impact 

9.14   Covid-19 Impact on India Natural Food Color Market   

9.15   Regulatory Framework  

9.16   Company Share Analysis        

9.17   Porter’s Five Forces Analysis   

9.18   PESTEL Analysis 

 

10     Competitive Landscape         

10.1   Company Profiles

10.1.1         Kolorjet Chemicals Pvt Ltd.     

10.1.1.1      Business Overview        

10.1.1.2      Key Products       

10.1.1.3      Financial Metrics (USD Million)       

10.1.1.4      Key Personnel      

10.1.1.5      Key Contact Person       

10.1.1.6      SWOT Analysis    

10.1.2         Vinayak Ingredients (India) Pvt. Ltd.

10.1.2.1      Business Overview        

10.1.2.2      Key Products       

10.1.2.3      Financial Metrics (USD Million)       

10.1.2.4      Key Personnel      

10.1.2.5      Key Contact Person       

10.1.2.6      SWOT Analysis    

10.1.3         Ajanta Chemical Industries    

10.1.3.1      Business Overview        

10.1.3.2      Key Products       

10.1.3.3      Key Personnel      

10.1.3.4      SWOT Analysis    

10.1.4         Sensient India Private Limited

10.1.4.1      Business Overview        

10.1.4.2      Key Products       

10.1.4.3      Financial Metrics (USD Million)       

10.1.4.4      Revenue by Group Segment   

10.1.4.5      Strategic Outlook

10.1.4.6      Key Personnel      

10.1.4.7      Key Contact Person       

10.1.4.8      SWOT Analysis    

10.1.5         International Flavours & Fragrances (INDIA) Ltd.

10.1.5.1      Business Overview        

10.1.5.2      Key Products       

10.1.5.3      Financial Metrices (USD Million)      

10.1.5.4      Plant Location     

10.1.5.5      Strategic Outlook

10.1.5.6      Key Personnel      

10.1.5.7      Key Contact Person       

10.1.5.8      SWOT Analysis    

10.1.6         Aarkay Food Products Ltd.     

10.1.6.1      Business Overview        

10.1.6.2      Key Products       

10.1.6.3      Financial Metrices (USD Million)      

10.1.6.4      Plant Location     

10.1.6.5      Key Personnel      

10.1.6.6      Key Contact Person       

10.1.6.7      SWOT Analysis    

10.1.7         Arjuna Natural Extracts Ltd   

10.1.7.1      Business Overview        

10.1.7.2      Key Products       

10.1.7.3      Financial Metrices (USD Million)      

10.1.7.4      Capacity of Company    

10.1.7.5      Plant Location     

10.1.7.6      Strategic Outlook

10.1.7.7      Key Personnel      

10.1.7.8      Key Contact Person       

10.1.7.9      SWOT Analysis    

10.1.8         Vidhi Speciality Food Ingredients Limited  

10.1.8.1      Business Overview        

10.1.8.2      Key Products       

10.1.8.3      Financial Metrices (USD Million)      

10.1.8.4      Sales By Region, 2019-20       

10.1.8.5      Sales Trends in 2019-2020     

10.1.8.6      Capacity of Company    

10.1.8.7      Key Personnel      

10.1.8.8      SWOT Analysis    

10.1.9         Naturex India Pvt Ltd    

10.1.9.1      Business Overview        

10.1.9.2      Key Products       

10.1.9.3      Financial Metrices (USD Million)      

10.1.9.4      Strategic Outlook

10.1.9.5      Key Personnel      

10.1.9.6      Key Contact Person       

10.1.9.7      SWOT Analysis    

10.1.10       Doehler India Private Limited 

10.1.10.1    Business Overview        

10.1.10.2    Key Products       

10.1.10.3    Financial Metrices (USD Million)      

10.1.10.4    Strategic Outlook

10.1.10.5    Key Personnel      

10.1.10.6    Key Contact Person       

10.1.10.7    SWOT Analysis    

 

11     Competitive Analysis  

11.1.1         Kolorjet Chemicals Pvt Ltd      

11.1.2         Vinayak Ingredients (India) Pvt. Ltd.

11.1.3         Sensient India Private Limited

11.1.4         Arjuna Natural Extracts Ltd   

 

12     Strategic Recommendation

 

List of Figure

FIGURE 1 INDIA NATURAL FOOD COLOR MARKET SEGMENTATION    

FIGURE 2 INDIA NATURAL FOOD COLOR VALUE (USD MILLION) AND GROWTH RATE FROM 2016-2027

FIGURE 3 INDIA VEGETABLE PRODUCTION (IN MILLION METRIC TONS), 2009-2019         

FIGURE 4 INDIA NATURAL FOOD COLOR MARKET SHARE, BY FORM 2016-2027

FIGURE 5 INDIA NATURAL FOOD COLOR MARKET SHARE, BY COLOR 2016-2027 

FIGURE 6: INDIA ALCOHOLIC DRINKS CONSUMPTION, 2019      

FIGURE 7: INDIA CARBONATED SOFT DRINKS MARKET SIZE (IN BILLION), 2015-2020         

FIGURE 8 INDIA NATURAL FOOD COLOR MARKET SHARE, BY APPLICATION 2016-2027         

FIGURE 9 INDIA NATURAL FOOD COLOR MARKET SHARE, BY REGION 2016-2027

FIGURE 10 WEST INDIA NATURAL FOOD COLOR VALUE (USD MILLION) AND GROWTH RATE FROM 2016-2027

FIGURE 11: PER CAPITA INCOME AT CURRENT PRICES (IN CRORES), WEST INDIA

FIGURE 12 WEST INDIA NATURAL FOOD COLOR MARKET SHARE, BY FORM 2016-2027         

FIGURE 13 WEST INDIA NATURAL FOOD COLOR MARKET SHARE, BY COLOR 2016-2027 

FIGURE 14 WEST INDIA NATURAL FOOD COLOR MARKET SHARE, BY APPLICATION 2016-2027 

FIGURE 15 NORTH INDIA NATURAL FOOD COLOR VALUE (USD MILLION) AND GROWTH RATE FROM 2016-2027  

FIGURE 16: POPULATION, NORTH INDIA, 2019

FIGURE 17 NORTH INDIA NATURAL FOOD COLOR MARKET SHARE, BY FORM 2016-2027 

FIGURE 18 NORTH INDIA NATURAL FOOD COLOR MARKET SHARE, BY COLOR 2016-2027 

FIGURE 19 NORTH INDIA NATURAL FOOD COLOR MARKET SHARE, BY APPLICATION 2016-2027 

FIGURE 20 SOUTH INDIA NATURAL FOOD COLOR VALUE (USD MILLION) AND GROWTH RATE FROM 2016-2027

FIGURE 21: CORONARY HEART DISEASE PREVALENCE, BY AGE, SOUTH INDIA, 2000-2015 

FIGURE 22 SOUTH INDIA NATURAL FOOD COLOR MARKET SHARE, BY FORM 2016-2027 

FIGURE 23 SOUTH INDIA NATURAL FOOD COLOR MARKET SHARE, BY COLOR 2016-2027 

FIGURE 24 SOUTH INDIA NATURAL FOOD COLOR MARKET SHARE, BY APPLICATION 2016-2027 

FIGURE 25 EAST INDIA NATURAL FOOD COLOR VALUE (USD MILLION) AND GROWTH RATE FROM 2016-2027

FIGURE 26: POPULATION, EAST INDIA, 2019   

FIGURE 27: PER CAPITA INCOME AT CURRENT PRICES (IN CRORES), EAST INDIA

FIGURE 28 EAST INDIA NATURAL FOOD COLOR MARKET SHARE, BY FORM 2016-2027         

FIGURE 29 EAST INDIA NATURAL FOOD COLOR MARKET SHARE, BY COLOR 2016-2027 

FIGURE 30 EAST INDIA NATURAL FOOD COLOR MARKET SHARE, BY APPLICATION 2016-2027 

FIGURE 31: INSOMNIA CASES 2018, INDIA (%)

FIGURE 32: POPULATION, INDIA, 2010-2020   

FIGURE 33: ORGANIC CROPS PRODUCTION 2016, INDIA  

FIGURE 34: TITANIUM DIOXIDE PRODUCTION (IN 1,000 METRIC TONS), INDIA, 2010-2019 

FIGURE 35: INDIAN DAIRY MARKET, 2012-2020       

FIGURE 36: ORGANIC AREA LAND, BY COUNTRY (MILLION HECTARES), 2017

FIGURE 37: INDIAN CONSUMERS INFLUENCING FACTORS TO PURCHASE ORGANIC PRODUCTS, 2019         

FIGURE 38: ORGANIC FARMING AREA, INDIA 2016-2020   

FIGURE 39: GDP (USD TRILLION), INDIA, 2009-2018

FIGURE 40: CVD DEATH RATES 2016, INDIA   

FIGURE 41: COVID-19 CASES 2020, INDIA       

FIGURE 42 COMPANY SHARES, 2019     

FIGURE 43 COMPANY SHARES, 2027     

FIGURE 44 INDIA NATURAL FOOD COLOR MARKET SHARE, BY REGION, 2019

FIGURE 45 INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY REGION 2019, 2020 & 2027       

FIGURE 46 INDIA NATURAL FOOD COLOR MARKET SHARE, BY COLOR 2019, 2020 & 2027 

 

 

List of Table

TABLE 1 INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY FORM 2016-2027 

TABLE 2 INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY COLOR 2016-2027 

TABLE 3 INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY APPLICATION 2016-2027 

TABLE 4 INDIA NATURAL FOOD COLOR MARKET SIZE, BY REGION 2016-2027

TABLE 5 WEST INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY FORM 2016-2027 

TABLE 6 WEST INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY COLOR 2016-2027       

TABLE 7 WEST INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY APPLICATION 2016-2027       

TABLE 8 NORTH INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY FORM 2016-2027

TABLE 9 NORTH INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY COLOR 2016-2027       

TABLE 10 NORTH INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY APPLICATION 2016-2027       

TABLE 11 SOUTH NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY FORM 2016-2027 

TABLE 12 SOUTH INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY COLOR 2016-2027       

TABLE 13 SOUTH INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY APPLICATION 2016-2027       

TABLE 14 EAST INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY FORM 2016-2027 

TABLE 15 EAST INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY COLOR 2016-2027       

TABLE 16 EAST INDIA NATURAL FOOD COLOR MARKET SIZE (USD MILLION), BY APPLICATION 2016-2027       

TABLE 17 KOLORJET CHEMICALS PVT LTD. – AT A GLANCE      

TABLE 18 VINAYAK INGREDIENTS (INDIA) PVT. LTD. – AT A GLANCE   

TABLE 19 AJANTA CHEMICAL INDUSTRIES – AT A GLANCE        

TABLE 20 SENSIENT INDIA PRIVATE LIMITED– AT A GLANCE     

TABLE 21 INTERNATIONAL FLAVOURS & FRAGRANCES (INDIA) LTD. -AT A GLANCE         

TABLE 22 AARKAY FOOD PRODUCTS LTD. – AT A GLANCE        

TABLE 23 ARJUNA NATURAL EXTRACTS LTD – AT A GLANCE    

TABLE 24 VIDHI SPECIALITY FOOD INGREDIENTS LIMITED - AT A GLANCE  

TABLE 25 NATUREX INDIA PVT LTD – AT A GLANCE 

TABLE 26 DOEHLER INDIA PRIVATE LIMITED – AT A GLANCE