Description:
Beer, Whisky and Rum Production. Start an Alcoholic Beverages Manufacturing Business
Beer is an alcoholic beverage prepared by saccharification and fermentation of grain. It is one of the most extensively consumed alcoholic beverage worldwide, after tea and coffee.
India is one of the biggest manufacturer of Beer in the world. Beer has become a one of the most popular alcoholic beverages in the country only over the past two decades. At present there are more than 60 beer brands available in the India alcohol beverage market. The majority of beer’s market growth is driven by young consumers and the consumers who consider beer a trendy drink, as compared with other traditional spirits. There is also a significant demand for foreign beer in the urban markets. The maximum levels of beer consumption in India are observed in the southern states. The healthy growth rate for the beer industry is an indication of the huge potential of opportunities open for breweries and beer brands marketing and/or manufacturers in India. Most of the major distilleries and breweries around the world have now created a base in India, either in the form of manufacturing unit or through distributors and joint ventures.
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