Satellite Broadcasting T.V. Channel - Detailed Project Report, Profile, Business Plan, Industry Trends, Market Research, Survey, Feasibility Study, Investment Opportunities, Cost and Revenue, Plant Economics, Working Capital Requirement, Plant Layout
PROJECT DESCRIPTION
The Indian television business is packed with contra dictions as of October 1999. On the one hand, it has some 70 million television homes, giving a viewing population of close to 400 million individuals. They have a gaggle-bag of 100 plus channels to choose from, but on the other hand, the infrastructure is so rickety that this choice cannot be converted into a willing purchase. On the one hand, Internet Service Providers are threatening to deliver the Net to Indian television viewers, while on the other 90% of Indian TV sets have the capability to receive only 12-16 channels. The authorities make a display of frowning down upon foreign broadcasters but allows them to operate freely in the country. It has a glut of television channels, a slowing down advertising revenue stream, a gradual opening up of the pay television market, steady but unregulated growth in cable and satellite television homes and the absence of any machinery to track misdemeanors and crack down on violators. A broadcasting bill has been pending for almost four years, Ku-band DTH television has been stalled by vested interests, and cable TV licensing has not progressed and only a rudimentary Cable TV Network Regulation Act is what governs the massive cable TV operator community.
| Plant capacity |
Plant & machinery |
Working capital |
Cost of Project |
T.C.I |
Return |
Break even |
| 24 Hours/Day |
Rs. 324 Lakhs |
Rs. 654 Lakhs |
0 |
Rs. 1412 Lakhs |
67.84 |
41.26 |
